Social Media

How to hide likes on Instagram: Complete guide

In today’s time, Instagram likes and Facebook post reactions have become the new digital currency for teenagers and adults. Thus Instagram has rolled out a new feature that allows its users to choose whether they want to hide likes and reactions on their post or not. This is the latest series of moves by Instagram and is designed to do they do social pressure due to “like counts.” This initiative also helps to reduce the negative psychological effects, which are very common to be seen on Instagram users regarding the number of likes on the post.

Thus, before learning to hide Instagram instant likes, it is important to know the reason behind this.

Why Instagram comes up with the option to hide likes

Over the past few years, Instagram has experimented with hiding likes features in several countries.

In fact, in some countries like the USA, Brazil, Japan, Canada, Ireland, Australia, and New Zealand, Instagram has removed the like option entirely from the application. This is because there are so many people, who are against hidden like counts, and they still wanted to see like counts to track what is more in trend and who is gaining more popularity.

According to Adam Mosseri, the CEO of Instagram, this is an initiative to make Instagram a safer place on the internet while influencers and content creators are not in favor of hidden-like accounts. They said that like metric is important to know the brand value, and the removal of the Likes count option would have a negative impact on the overall engagement rate of influencers.

Due to collision of different opinion announced that it would provide its user’s option to choose whether to hide instant likes on the platform or not.

How to hide likes for all the posts on Instagram?

By enabling this feature, you and your other followers will not be able to know the exact number of likes on the post in your feed. Rather than likes, you will get to see Liked by techspark and others under each post which you see in your feed. This may help the users interact with content creators and their post without judging them based on the number of likes it has received.

  •  Here are some steps to guide you through enabling hidden like count option on Instagram
  • The first step is to open the app on your Android or iPhone.
  • Click on the profile icon that appeared at the bottom.
  • Tap on the hamburger menu that is the three horizontal line at the top right of the page
  • Go to the setting option at the bottom and further choose privacy, and tap on posts.
  • The final step is to enable hide like a view counts toggle.

After this, you will not be able to see the number of instant likes and views on a post that you have shared by using Instagram accounts.


At last, here we have covered step to step guide to enable hidden instant likes counts on the Instagram app and how this feature helps you to provide mental peace